Senior Amazon Ads Manager

Skills
AdvertisingAdvertising CampaignsCampaignsGritMarketing Campaign ManagementOrganization SkillsPay Per Click
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • At least three years experience in data-driven advertising
  • Strong analytical skills and ability to optimize campaign performance based on data
  • Openness to learning new approaches within PPC advertising
  • Excellent attention to detail and organizational skills
  • Proactive problem-solving ability with a positive attitude
  • Resilient and tenacious
  • Strong interpersonal and collaboration skills

Nice to have

  • Grit
  • Resilience
  • Tenacity

Day to day

  • Manage PPC campaigns with high autonomy
  • Liaise weekly with Brand Managers to discuss PPC strategies
  • Use data analysis tools regularly to assess performance and make informed decisions
  • Implement data-led management actions to achieve EBITDA and TACoS targets
  • Monitor and optimize keyword rankings
  • Employ automated PPC optimization software as needed
  • Stay updated on new Amazon Advertising features and assess their effectiveness
  • Conduct A/B testing for best practice insights
  • Engage routinely with functional teams to enhance processes
  • Develop SOPs to standardize PPC operations