Remote Senior Consumer Marketing Director Job in London, UK ESL FACEIT Group - EFG

Who you are

• 10+ years of marketing management experience (minimum)
• Bachelor's degree required or equivalent, Master's degree preferred, or relevant additional experience
• Advanced knowledge in marketing principles, brand, product, and communications management
• Proven track record of developing and managing successful marketing strategies to drive growth
• Extensive experience in developing one-to-one communication on a mass scale
• Experience working closely with media teams or agencies
• Preferred experience with brands focused on entertainment, culture or youth
• Excellent analytical, communication, and presentation skills
• Strong initiative, creativity, sense of drive and ambition
• Ability to get results across multiple parallel processes and regions
• Experience handling projects in different stages of maturity with stakeholders in commercial, product, and engineering teams
• Experience with subscription-based, loyalty, or rewards-based programs is a plus

Desirables

• Sense of drive and ambition
• Excellent communication skills
• Strong initiative
• Ability to collaborate

What the job involves

• Drive the global consumer marketing strategy and positioning for FACEIT and its product portfolio
• Expand adoption of FACEIT by driving new user acquisition, engagement, and retention
• Lead go-to-market campaigns for FACEIT with end-to-end accountability for targeting, positioning, and execution
• Develop a global view of FACEIT users through insights and analytics to inform channel and content plan
• Manage and allocate marketing budget effectively to meet business performance targets
• Drive global rollout and adoption of a new rebranding strategy for FACEIT
• Lead efforts for integrated cross-functional plans in collaboration with various marketing peers
• Build effective relationships with relevant external agencies and stakeholders