What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 2–4 years of copywriting experience
- Portfolio of ad copy scripts or short-form content
- Strong grasp of marketing branding and storytelling principles
- Ability to write fast take feedback well and produce multiple variations
- Comfort thinking creatively and analytically
- Highly organized and detail-oriented
- Ability to juggle multiple briefs and brands
Nice to have
- Creative voice
- Performance-minded
- Detail-oriented
- Highly organized
- Collaborative
- Analytical
Day to day
- Turn brand strategy and customer insight into persuasive copy that converts across paid social
- Write hooks scripts headlines and on-screen copy for UGC video static ads and branded content
- Translate positioning and customer research into clear messaging frameworks and test multiple creative angles