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Senior Copywriter

Skills
Easily AdaptableEnglishJournalismLanding PagesLeadershipMarketing AnalyticsPerformance Marketing
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Bachelor’s degree in a writing-focused discipline such as English Journalism Communications Creative Writing Advertising Copywriting Public Relations or Marketing
  • 5+ years of copywriting experience in direct-to-consumer startup healthcare wellness e-commerce or performance marketing environments
  • Proven ability to write copy that drives measurable business outcomes
  • Strong portfolio showing brand work and conversion-focused work
  • Excellent grammar editing and storytelling ability
  • Ability to adapt tone across audiences and channels
  • Strong strategic thinking with the ability to connect messaging to business goals
  • Comfortable working in a fast-paced high-growth environment with shifting priorities

Nice to have

  • Ego-free
  • Sharp
  • Collaborative
  • Fast-moving
  • Ownership-focused
  • Strategic

Day to day

  • Lead copy strategy and execution across paid media landing pages website flows email SMS social media and product marketing
  • Own and evolve the brand voice across all channels while maintaining clarity trust and consistency
  • Write conversion-focused copy informed by performance data testing customer psychology and business goals
  • Simplify healthcare wellness and telehealth topics into clear trustworthy language for patients and customers
  • Build scalable copy systems and collaborate closely with cross-functional teams to improve campaigns and customer communications