RRemoteville
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Senior Customer Marketing Manager

Skills
Business-To-BusinessContent MarketingCustomer Advisory BoardsCustomer AdvocacyCustomer MarketingHR ConsultingHuman Resources Information Systems
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 5+ years of experience in customer marketing or advocacy in a tech or B2B SaaS environment
  • Proven success in managing customer reference and advocacy programs
  • Strong skills in content marketing and communication
  • Experience with CRM systems like HubSpot or Salesforce and advocacy platforms

Nice to have

  • Strategic thinker
  • Proactive attitude
  • Global project management
  • Relationship building

Day to day

  • Define and execute an annual marketing plan that targets and retains customers
  • Develop and manage integrated campaigns to promote cross-selling and upselling of products
  • Engage and maintain continuous communication with clients through various channels
  • Oversee and expand customer reference and advocacy programs