Senior Digital Marketing Manager
Skills
Software As A ServiceAnalyticsDigital MarketingExecutive ReportingExternal AgenciesLarge Language ModelsMotors
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 5-8+ years in digital marketing ideally B2B SaaS
- Hands-on experience running paid search and SEO with agency management
- Demonstrated experience with AI search visibility tools and AI SEO
- Ability to build reports and dashboards in HubSpot and Salesforce
- Experience building agent skills routines or automated workflows in Claude or ChatGPT
- Proven ability to present executive-level reporting and business narrative
- Experience managing agencies contractors and content production preferred
- Bias toward data-driven decision-making and comfort with ambiguity
Nice to have
- Data-driven
- Executive communication
- Editorial judgment
- Ambiguity tolerance
- AI fluency
Day to day
- Own and optimize the digital demand generation engine across paid search SEO AI search email marketing and website performance
- Build attribution systems dashboards and executive reporting that turn channel activity into credible leadership insights
- Manage agencies contractors and vendors while coordinating content strategy conversion optimization and budget allocation