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Senior Digital PR Strategist
Skills
ChristmasGift VouchersLeadershipMarketingPlaysSearch Engine OptimizationStrategic Influence
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 2-3+ years' experience in Digital PR ideally agency-side
- Proven experience leading Digital PR campaigns from ideation to delivery
- Strong understanding of how Digital PR supports SEO and organic performance
- Understanding of how AI and the GEO landscape affects PR strategies
- Excellent written communication skills for outreach commentary and campaign copy
- Strong organisational skills with the ability to manage multiple campaigns and priorities
- Confidence working with data and insight to inform campaign ideas
- Proactive solutions-focused mindset with a high standard for quality
Nice to have
- Mentoring experience
- Client strategy experience
- Commercial awareness
- Creative thinking
- Collaboration
- Leadership
Day to day
- Lead the ideation planning and execution of high-impact Digital PR campaigns for ambitious eCommerce brands
- Shape campaign strategy using data insight and trends to drive creative direction and commercial results
- Own delivery timelines manage outreach and build strong relationships with journalists publications and internal teams