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Senior Digital Strategist
Skills
Analytical SkillsClient PresentationData VisualizationDigital StrategyGoogle AnalyticsHigh Level Of AccuracyMedia Planning
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Bachelor’s degree required preferably in Marketing or Advertising
- 2 or more years of experience in digital media planning or digital marketing campaign execution
- Experience using Google Looker Studio and Google Analytics for reporting and analysis
- Direct experience with Google Ads Meta Ads Manager LinkedIn Campaign Manager or DV360/DSP required
- Strong communication skills and ability to present campaign performance confidently
- Excellent attention to detail multitasking and problem-solving skills
- Remote-ready with strong time management and the ability to learn multiple platforms
- Some management experience preferred
Nice to have
- Analytical
- Detail-oriented
- Client-focused
- Strategic thinker
- Independent
- Collaborative
- Adaptable
Day to day
- Plan and oversee paid search display streaming and paid social campaigns for higher education clients
- Develop integrated digital strategies and multichannel media plans that align with client marketing goals
- Analyze campaign data report performance and optimize tactics to improve results and client satisfaction