Remote Senior Growth Marketing Manager Job in United States HubSpot

Who you are

• Have a positive attitude and a bias towards action.
• Possess a passion for business and entrepreneurship.
• Demonstrate a proven track record of achieving the outcomes set often leading and working across teams.
• Take a data-driven experimental approach to achieving goals developing theories designing experiments and measuring results.
• Be organized analytical and process-oriented to find inefficiencies and develop efficient methods.
• Hands-on ability with comfort in driving both strategy and day-to-day execution.
• Experience in developing strong cross-functional relationships both internally and externally.

What the job involves

• Develop multi-channel campaigns to drive awareness and subscribers for our industry newsletters.
• Broker and negotiate ad/content swaps with industry-leading newsletters to strategically grow our subscriber base.
• Develop and maintain partnerships with news aggregators such as Apple News Feedly Data is Beautiful and Hacker News to enhance our visibility and attract new subscribers.
• Collaborate closely with the creative and media buying teams to launch and manage 30-day subscriber acquisition campaigns.
• Take charge of campaign copy and creative in partnership with production teams and ensure seamless execution through our media team.
• Implement and test monthly website optimizations to enhance user experience and conversion rates directly impacting subscriber growth.
• Generate a monthly insights report for the newsletter editorial team to guide story selection and subject line optimization.
• Identify and highlight the most effective channels for subscriber acquisition.
• Partner with product development paid growth creative and editorial teams to develop our growth playbook.
• Work cross-channel with our YouTube Podcast and other media teams.