Senior Growth Marketing Manager
Skills
Software As A ServiceCRO ManagementDemand GenerationGrowth MarketingMarketingPaid Media StrategyProduct Marketing
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Proven experience in growth marketing or demand generation within a B2B SaaS environment
- Hands-on expertise in paid media SEO CRO website optimisation and marketing automation
- Experience using analytics and attribution platforms for commercial decision-making
- Track record of improving pipeline generation conversion rates and marketing ROI
- Experience designing and running structured marketing experiments and A/B testing
- Strong commercial mindset linking marketing activity to pipeline revenue and business performance
- Excellent analytical and problem-solving skills
- Ability to communicate insights and recommendations clearly to senior stakeholders
- Comfortable working cross-functionally with Sales Product Marketing and Marketing Operations
- Self-motivated curious and highly proactive in identifying and solving problems
Nice to have
- Curious
- Proactive
- Commercially minded
- Analytical
- Collaborative
- Accountable
- Growth-oriented
Day to day
- Own the demand generation and demand capture engine to turn market momentum into commercial growth.
- Analyse funnel performance across the buyer journey, uncover bottlenecks and launch experiments to improve pipeline, conversion and revenue.
- Lead hands-on digital performance marketing across paid media, SEO, AI search optimisation, CRO, website optimisation and marketing automation.
