Senior Growth Marketing Manager

Skills
Software As A ServiceCRO ManagementDemand GenerationGrowth MarketingMarketingPaid Media StrategyProduct Marketing
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Proven experience in growth marketing or demand generation within a B2B SaaS environment
  • Hands-on expertise in paid media SEO CRO website optimisation and marketing automation
  • Experience using analytics and attribution platforms for commercial decision-making
  • Track record of improving pipeline generation conversion rates and marketing ROI
  • Experience designing and running structured marketing experiments and A/B testing
  • Strong commercial mindset linking marketing activity to pipeline revenue and business performance
  • Excellent analytical and problem-solving skills
  • Ability to communicate insights and recommendations clearly to senior stakeholders
  • Comfortable working cross-functionally with Sales Product Marketing and Marketing Operations
  • Self-motivated curious and highly proactive in identifying and solving problems

Nice to have

  • Curious
  • Proactive
  • Commercially minded
  • Analytical
  • Collaborative
  • Accountable
  • Growth-oriented

Day to day

  • Own the demand generation and demand capture engine to turn market momentum into commercial growth.
  • Analyse funnel performance across the buyer journey, uncover bottlenecks and launch experiments to improve pipeline, conversion and revenue.
  • Lead hands-on digital performance marketing across paid media, SEO, AI search optimisation, CRO, website optimisation and marketing automation.