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Senior Manager, Growth Marketing & Search

Skills
ShopifyAgency ManagementGoogle AdsGoogle AnalyticsGrowth MarketingPaid Media AdvertisingPerformance Marketing
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 5+ years of experience in performance marketing paid media SEO growth marketing or digital acquisition
  • Proven success managing paid media budgets and driving measurable revenue growth
  • Experience managing agency relationships at strategic and operational levels
  • Strong understanding of SEO GEO AEO and modern search optimization principles
  • Experience translating performance data into actionable marketing and business recommendations
  • Hands-on experience with Google Ads Meta Ads Manager and enterprise SEO platforms with working knowledge of GA4 and digital marketing reporting
  • Experience supporting content strategy through audience keyword and performance insights
  • Experience within DTC ecommerce subscription health and wellness or direct selling businesses is highly desirable

Nice to have

  • commercial mindset
  • analytical mindset
  • stakeholder management
  • briefing capability
  • collaborative style
  • organized
  • proactive
  • execution-focused

Day to day

  • Lead paid media strategy and performance across major digital channels to drive acquisition revenue and lead generation.
  • Own global SEO GEO and AEO strategy to grow search visibility rankings traffic and revenue across traditional and AI-powered search platforms.
  • Partner with agencies and cross-functional teams to turn performance insights into clear priorities testing roadmaps and channel recommendations that improve business outcomes.