Senior Manager, Influencer and Partnerships
Skills
Brand BuildingBriefingBusiness Relationship ManagementContract ManagementCreative MarketerEarned MediaInfluencer Marketing
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 5-7+ years of experience in influencer brand partnerships or integrated marketing ideally in CPG nutrition or wellness
- Proven ability to lead and scale influencer marketing programs using paid and organic strategies
- Hands-on experience owning brand partnerships end-to-end from outreach through reporting
- Experience building or launching a partnerships function or creating new programs with minimal structure
- Deep knowledge of creator economy trends platform dynamics and algorithms
- Familiarity with influencer platforms and tools such as CreatorIQ Aspire GRIN or Sprout Social
- Strong negotiation skills with contract management experience for influencer and partnership agreements
- Experience managing contractors agencies or vendor relationships
- Ability to define and track partnership KPIs and translate results into ROI storytelling
- Excellent relationship-building and communication skills
- Bachelor's degree in Marketing Communications or a similar field
Nice to have
- Strategic
- Creative
- Builder
- Independent
- Highly organized
- Curious
- Warm
- Professional
Day to day
- Lead and evolve influencer marketing initiatives across earned and paid channels
- Build and own the brand partnerships function from the ground up with a strategic framework and clear process
- Collaborate across Brand Social Retail and external partners to create integrated 360° marketing programs and measurable results
Hiring process
- Apply on our website
- Cover letter should answer how you embody the motto For the Love of Body & Planet™ in your life
