RRemoteville

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Senior Manager, Marketing Operations

Skills
AdvertisingCustomer Relationship ManagementIntegrated MarketingInventory ManagementMarketing OperationsNegotiationOperations Management
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 5+ years in marketing operations growth marketing or marketing technology
  • 2+ years managing or mentoring marketing team members
  • Advanced experience with Salesforce CRM and Salesforce Marketing Cloud Engagement
  • Strong working knowledge of GA4 Google Tag Manager and marketing reporting
  • Experience with data segmentation audience builds and marketing automation
  • Proficiency with Excel or Google Sheets for analysis and reporting
  • Working knowledge of CAN-SPAM CCPA TCPA and email compliance
  • Bachelor's degree or equivalent professional experience

Nice to have

  • Player-coach mindset
  • Fast-paced operator
  • High attention to detail
  • Collaborative communicator
  • Mission-driven

Day to day

  • Own the marketing operations systems data and campaign execution that support family engagement and enrollment goals
  • Lead and coach a small two-person team while staying hands-on with builds QA and deployments in Salesforce Marketing Cloud
  • Translate marketing strategy into scalable automated programs reporting and operational improvements across a multi-platform MarTech stack