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Senior Manager, Paid Social

Skills
Software As A ServiceAnalytical SkillsTrainingData AnalyticsInfluencer MarketingLeadershipPaid Social Media
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 5+ years of hands-on paid social experience with deep expertise in Meta
  • Proven track record scaling and optimizing campaigns with 7-figure monthly spend
  • Strong analytical mindset with comfort in experimentation metrics and statistical testing
  • Highly detail-oriented tactical and execution-focused
  • Excellent written and verbal communication skills

Nice to have

  • Self-directed
  • Organized
  • Autonomous
  • First-principles thinker
  • Clear communicator
  • Ownership-driven
  • Deadline-oriented
  • Results-focused

Day to day

  • Own strategy and hands-on execution for paid social and performance channels, with direct responsibility for Meta campaigns across customer and cleaner acquisition.
  • Manage large-scale budgets with a sharp focus on efficiency, ROI, creative testing, optimization, and scaling.
  • Oversee influencer and podcast marketing through external agencies while evaluating opportunities to bring capabilities in-house over time.
  • Design rigorous A/B tests, analyze performance data, and translate findings into clear insights and actionable recommendations.
  • Partner closely with marketing leadership, operations, and vendors to communicate results and maintain scalable reporting processes.