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Senior Marketing Copywriter
Skills
AdvertisingAttention To DetailCopywritingDirect Response MarketingEasily AdaptableMediumsPerformance Metrics
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 4+ years of experience in copywriting preferably for paid channels
- 2+ years of experience with direct response and 1+ years of experience writing video scripts
- Practice writing for a variety of paid channels including Facebook Google YouTube and email
- Experience with different copy mediums including ad copy emails and landing page copy especially with video scripts
- Understanding of performance metrics and the ability to use data to influence creative decisions
- Strong foundation in direct response copywriting
- Excellent verbal and written communication skills
- An eye for detail
- Ability to work independently and with a team
- Comfortable in a fast-paced startup environment where adaptability is key
- Inherent motivation to make big things happen
Day to day
- As a Senior Direct Response Copywriter at FinanceBuzz you'll write snappy performance-driven copy that will be seen by over 44 million readers daily across various paid channels
- You'll play an integral role by educating our audience about the various financial products and services our advertisers offer
- You need to be a multitasker who can juggle multiple tasks without getting overwhelmed
- You will excel working with multiple teams pivoting between changing priorities and having a passion for data
- You'll craft new copy tests and report to the team on actionable insights
- You will create clear concise performance-oriented copy in the FinanceBuzz style and tone across all our marketing platforms including paid video ads paid social paid search email SMS and push notifications