Senior Marketing Engineer

Skills
JavascriptA/B TestingArtificial IntelligenceConversion RateDrupalGoogle Tag ManagerMarketing Technology
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 7+ years building and maintaining marketing websites professionally
  • WordPress and/or Drupal experience required
  • Multi-brand or multi-property experience strongly preferred
  • Strong working knowledge of Google Tag Manager
  • At least one CDP experience such as Segment or mParticle
  • JavaScript proficiency for components integrations and custom GTM tags
  • Experience with AI-assisted tooling in a marketing context
  • Hands-on A/B testing experience with Optimizely VWO LaunchDarkly or equivalent
  • Technical SEO fundamentals including sitemaps schema markup and crawl reports
  • Clear confident communication with non-technical stakeholders

Nice to have

  • Builder's mindset
  • Self-directed operator
  • Plain-language communicator
  • Business-outcome focused
  • Curious collaborator
  • AI-forward

Day to day

  • Own the marketing web stack across multiple brands and turn it into a high-performing growth engine
  • Build and ship landing pages campaign assets and reusable components that help Marketing move faster and publish with confidence
  • Implement analytics tracking experimentation and ad operations while improving SEO site performance and the overall web experience for families