Senior Marketing Engineer
Skills
JavascriptA/B TestingArtificial IntelligenceConversion RateDrupalGoogle Tag ManagerMarketing Technology
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 7+ years building and maintaining marketing websites professionally
- WordPress and/or Drupal experience required
- Multi-brand or multi-property experience strongly preferred
- Strong working knowledge of Google Tag Manager
- At least one CDP experience such as Segment or mParticle
- JavaScript proficiency for components integrations and custom GTM tags
- Experience with AI-assisted tooling in a marketing context
- Hands-on A/B testing experience with Optimizely VWO LaunchDarkly or equivalent
- Technical SEO fundamentals including sitemaps schema markup and crawl reports
- Clear confident communication with non-technical stakeholders
Nice to have
- Builder's mindset
- Self-directed operator
- Plain-language communicator
- Business-outcome focused
- Curious collaborator
- AI-forward
Day to day
- Own the marketing web stack across multiple brands and turn it into a high-performing growth engine
- Build and ship landing pages campaign assets and reusable components that help Marketing move faster and publish with confidence
- Implement analytics tracking experimentation and ad operations while improving SEO site performance and the overall web experience for families
