Senior Meta/TikTok Ads DTC Creative Strategist
Skills
AbstractingAnalytical SkillsAsanaBriefsLeadershipManagementMarketing
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Proficiency in creative strategy for Meta and TikTok ads
- Experience leading or managing creative strategists
- Strong research and analytical skills
- Ability to create video and static ad briefs
- Experience creating creative testing reports
- Strong communication skills for client and internal collaboration
- Strong copywriting skills
- Portfolio of work results or case studies
- Comfort using Notion Monday.com Google Drive Zoom and Slack
- Confidence to push back and share informed opinions
Nice to have
- Detail-oriented
- Task-oriented
- Research-driven
- Self-starter
- Critical thinker
- Team player
- Quality-focused
Day to day
- Lead creative strategy for US DTC e-commerce brands and guide a team of creative strategists.
- Research trending Meta and TikTok ad concepts to identify what is likely to perform strongly.
- Create detailed static and video briefs scripts testing reports and strategic recommendations for internal teams clients and creators.
Hiring process
- Apply and follow/connect with the CEO on LinkedIn