Senior Paid Executive
Skills
CampaignsCustomer AcquisitionHigh ProficiencyNumeracyPaid Social MediaPresentation SkillsPresentations
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Ability to identify issues and be proactive in providing solutions
- A high degree of numeracy and literacy
- Ability to work under pressure across a high level of Paid Social accounts
- Effective communication skills
- Effective presentation skills
- Effective time management skills with the ability to multitask
- Experience in managing sophisticated Paid Social campaigns
- Previous experience in increasing new customer acquisition
- Good experience working with Paid Media platforms such as Facebook Manager
- TikTok & Pinterest would be beneficial
- High proficiency in Excel and manipulating data from multiple sources
- Previous experience in the Beauty/Cosmetics industry (desirable)
Nice to have
- Pinterest experience
- Beauty industry experience
- Creative mindset for ad copy
- Detail-oriented
- Stakeholder reporting
Day to day
- Delivering best-in-class Paid Social campaigns to grow new customer acquisition
- Creating, implementing, and testing campaigns with a high attention to detail across Facebook and other platforms
- Supporting the team to drive a ‘test and learn’ approach across all paid media ad copy and creative
- Regularly reporting on paid media performance to stakeholders in the business
- Actively contributing to weekly and monthly meetings whilst keeping abreast of industry news and updates
- Complete internal audits across your accounts & continually evolve
- Oversee the end-to-end Implementation including set-up, management, analytics, tracking, reporting of Paid Social accounts
- Build & maintain project plans outlining all key tasks for your accounts
- Continually review & suggest changes to tactics based on current performance and impact on campaign goals & KPIs