Senior Paid Social Specialist
Skills
E-CommerceShopifyDTCGrowth StrategiesPaid Media StrategyPaid Social Media AdvertisingPerformance Metrics
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Minimum 3 years of hands-on experience running paid media campaigns across Meta and/or TikTok
- Strong track record of managing meaningful ad spend and hitting performance targets
- Confident using data to diagnose issues and justify recommendations
- Comfortable presenting performance updates directly to clients
- Working knowledge of Shopify Triple Whale GA4 or similar e-commerce analytics tools
- Genuine interest in creative and what makes ads perform
- AI-fluent or keen to get there fast
- Organised detail-oriented and able to manage multiple accounts at once
Nice to have
- Commercially aware
- Results-obsessed
- Proactive
- Calm under pressure
- Detail-oriented
- AI-fluent
Day to day
- Run and scale paid social performance across a portfolio of e-commerce brands.
- Build launch and optimise campaigns across Meta and TikTok with a strong focus on rapid testing and iteration.
- Analyse account data to diagnose issues quickly and turn insights into practical client recommendations.