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Senior Performance Marketing Executive

Skills
Customer Relationship ManagementData AnalysisDigital MarketingGrowth MarketingMeta-AnalysisPaid Social Media AdvertisingPay Per Click
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Proven management and implementation of paid marketing campaigns across a wide scope of channels
  • Experience with YouTube, Pinterest, and TikTok is a bonus
  • Comfortable with data analysis and effectively communicating insights
  • Understanding the importance of creative and messaging in driving paid channel performance
  • Ability to work proactively and manage multiple channels simultaneously
  • Understanding of wider marketing from SEO to CRM
  • Solution first mindset
  • Ability to confidently manage upwards through to c-suite level
  • Desire to learn, challenge, and progress with the support of COAT

Nice to have

  • Experience with YouTube, Pinterest, and TikTok
  • Solution first mindset
  • Desire to learn, challenge, progress
  • Comfort with data analysis tools
  • Ability to manage multiple channels simultaneously

Day to day

  • Managing and implementing paid marketing campaigns across a range of channels including Meta and Google
  • Defining and delivering media campaigns across all paid search and paid social platforms
  • Analysing, reporting, and outlining campaign actions
  • Briefing in content and giving insights to the creative team to help push creative performance across channels
  • Effective management of budgets against business objectives
  • Being proactive in pushing the channels forward with a test and learn mentality