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Senior Performance Marketing Executive
Skills
Customer Relationship ManagementData AnalysisDigital MarketingGrowth MarketingMeta-AnalysisPaid Social Media AdvertisingPay Per Click
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Proven management and implementation of paid marketing campaigns across a wide scope of channels
- Experience with YouTube, Pinterest, and TikTok is a bonus
- Comfortable with data analysis and effectively communicating insights
- Understanding the importance of creative and messaging in driving paid channel performance
- Ability to work proactively and manage multiple channels simultaneously
- Understanding of wider marketing from SEO to CRM
- Solution first mindset
- Ability to confidently manage upwards through to c-suite level
- Desire to learn, challenge, and progress with the support of COAT
Nice to have
- Experience with YouTube, Pinterest, and TikTok
- Solution first mindset
- Desire to learn, challenge, progress
- Comfort with data analysis tools
- Ability to manage multiple channels simultaneously
Day to day
- Managing and implementing paid marketing campaigns across a range of channels including Meta and Google
- Defining and delivering media campaigns across all paid search and paid social platforms
- Analysing, reporting, and outlining campaign actions
- Briefing in content and giving insights to the creative team to help push creative performance across channels
- Effective management of budgets against business objectives
- Being proactive in pushing the channels forward with a test and learn mentality
