RRemoteville
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Senior Principal, Product Marketing — AI & Emerging Products

Skills
Software As A ServiceAdoptionCustomer SuccessEmerging TechnologiesIdentifying New OpportunitiesMarket ResearchMarketing Analytics
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 7+ years of product marketing experience with ownership of go-to-market strategy for complex products or portfolios
  • Deep expertise in positioning segmentation personas buyer journeys messaging architecture launch planning and lifecycle marketing
  • Exceptional storytelling skills with the ability to simplify complexity and create clarity
  • Strong experience with pricing packaging monetization strategy and commercial recommendations
  • Proven success positioning products in emerging or evolving categories
  • Ability to influence cross-functional stakeholders and drive alignment across Product Sales Marketing and executive teams
  • Experience using customer research market insights competitive intelligence and data to inform strategy
  • Experience supporting both self-serve product-led and sales-assisted go-to-market motions
  • Excellent executive communication skills and ability to navigate trade-offs
  • Track record of building credibility through influence rather than authority in matrixed environments
  • Curiosity and proficiency with AI tools to improve product marketing output
  • Ability to thrive in fast-paced environments and adapt strategies as conditions evolve

Nice to have

  • Strategic thinker
  • Customer-centric
  • Commercially minded
  • Analytical
  • Collaborative
  • Curious
  • Adaptable

Day to day

  • Lead product marketing strategy for AI and emerging products across the full lifecycle, from market research and segmentation through launch and growth.
  • Develop clear positioning and messaging that translates complex technical capabilities into compelling narratives for buyers users partners and internal teams.
  • Partner with Product Sales Marketing Customer Success and leadership to shape roadmap decisions drive go-to-market execution and improve adoption and commercial impact.