Campaign ExecutionCustomer EngagementMarket TestingMarketing AnalyticsMarketing Campaign ManagementProduct MarketingSoftware As A Service
Senior (5-8 years) -
United States
8195+ employees
B2BSaaSeCommerceMarketing
Open for applications
Role
Who you are
7+ years of product marketing experience with 4+ years in SaaS.
2+ years in payments or financial services solutions.
Proven experience in customer lifecycle marketing, launching campaigns, and developing audiences.
Strong understanding of small business customers.
Ability to develop compelling product messaging and positioning.
Experience running experiments and testing within product surfaces.
Experience with self-serve and sales-led B2B go-to-market motions.
A track record of success in launching new products and features.
Experience in customer research and in-market testing.
High comfort in a fast-paced environment with a test & learn approach.
Desirables
Experience in pricing and packaging analysis
Deep customer empathy
What the job involves
Define product positioning, feature packaging, and pricing strategies for financial services solutions including loans, instant deposits, and debit cards.
Focus on cross-selling to existing GoDaddy Payments customers with a deep understanding of customer lifecycle marketing.
Work closely with product management leadership and go-to-market teams to launch these solutions, delight customers, and drive company growth.
At GoDaddy, we’re on a mission to make entrepreneurship more inclusive for all. We empower entrepreneurs around the world with speedy and accessible tools to start, grow or optimize their existing business with 24/7 support every step of the way. Business dreamers can go from zero to “I did it” with GoDaddy Airo, the intelligent experience that proactively builds and grows your business with the power of AI. 20+ million customers around the world are growing their business with us. The future is power and it’s all yours with GoDaddy. #PowerYourFuture