RRemoteville

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Senior SEM Digital Marketing Specialist

Skills
Analytical SkillsAttention To DetailCritical ThinkingGoogle AdsGoogle SheetsPaid Media AdvertisingScanning Electron Microscopy
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Strong understanding of Google Ads, specifically SEM & PMAX campaigns
  • Agency experience is a plus
  • Experience managing multiple client or business campaigns simultaneously
  • Proficiency with Excel/Google Sheets
  • Capacity to quickly learn applicable systems and processes
  • Ability to demonstrate analytical skills, technical knowledge, and attention to detail
  • Superior time management , project management, and organizational skills
  • Ability to work remotely with team members in various locations
  • The ability to accept constructive criticism in a professional manner and to learn from edits
  • Strong communication and interpersonal skills with the ability to effectively communicate and collaborate with all levels of staff and management with judgement and tact
  • Genuine curiosity and prodigious critical thinking

Nice to have

  • Agency experience
  • Proficiency with Excel
  • Remote working skills

Day to day

  • Directly manage SEM & Performance Max campaigns from start to finish, including strategy development, execution, and analysis based on client specific goals
  • Leverage both on-platform and in-house tools to carry out analysis and to maximize efficiency and effectiveness of paid media accounts
  • Actively optimize, test and analyze targeting, campaign structures, ad copy, and bid strategies to drive results in line with client KPIs
  • Effectively communicate performance results and strategy recommendations to internal stakeholders
  • Identify and maximize new opportunities for client growth