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Hugh Chatham Health logoHugh Chatham Health

Senior Social Media Specialist

Skills
InstagramJournalismOn SiteSkilled Multi-TaskerSocial Media Content CreationSocial Media Graphic DesignSocial Media Management
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Bachelor’s degree in communications journalism public relations marketing advertising or related business field or equivalent experience
  • 5 years of experience managing social media platforms day to day
  • Strong written and oral communication skills
  • Ability to work independently in a deadline-driven environment
  • Ability to collaborate effectively with clinicians management and executives
  • Advanced expertise in social media management and analytics tools Microsoft Office and familiarity with WordPress
  • Ability to develop social media strategies and communicate recommendations to leadership
  • Ability to create persuasive content across different mediums
  • Strong time management and ability to meet deadlines
  • Ability to think critically synthesize information and support decision-making
  • Ability to work in a fast-paced environment with ambiguity
  • Strong interpersonal communication and relationship building skills
  • Ability to mentor junior team members and lead projects
  • Ability to manage timelines efficiently and effectively

Nice to have

  • Organized
  • Detail oriented
  • Proactive
  • Results oriented
  • Strategic thinker
  • Change mindset
  • Independent
  • Collaborative
  • Creative
  • Fast-paced

Day to day

  • Develop and execute social media strategies to grow awareness and engagement across Advocate Health platforms, with a strong focus on Wake Forest University School of Medicine and Innovation Quarter.
  • Create, write, design, and schedule compelling daily content while supporting paid campaigns, monitoring channel activity, and managing timely responses to comments and questions.
  • Capture photo and video content at events and locations, collaborate with internal and external partners, and maintain editorial calendars that support brand goals and reputation management.