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Senior Staff Product Marketing Specialist
Skills
BusinessBusiness DevelopmentEmployee Resource GroupsEngagement PlanningMarketing AnalyticsMass MarketMulti-Channel Marketing
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Bachelor’s degree in Engineering Business or a related field
- 8+ years of experience in business development marketing or technical sales
- Deep understanding of the Industrial market
- Experience in Building Automation Industrial Automation or Energy sectors
- Proven ability to follow up on leads and develop relationships in the field
- Strong strategic thinking analytical and communication skills
- Ability to work effectively in a matrixed cross-functional environment
- Must be locally based in the Boston area
Nice to have
- Strategic
- Analytical
- Communicative
- Cross-functional
- Relationship-focused
Day to day
- Drive channel engagements for solutions and new product releases across industrial markets.
- Lead regional distributor engagement planning and align release schedules with product groups, solutions teams, and sales.
- Present to distributors, run workshops, and build opportunities through early customer engagement and solution evangelism.
- Facilitate cross-functional collaboration and feed market intelligence back into business units.