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Social Media Channel Manager
Skills
CampaignsCommunity SitesCreativeGrowth StrategiesKey MetricsLibrary ServicesMicrosoft Sway
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 3+ years of social media management for a prominent consumer brand managing User Generated Content (UGC) social forums
- In-depth knowledge of top social media forums, the engagement levers, paid ad units, and best approaches for managing forums, improving sentiment, growing leads, and tracking all
- Demonstrable results growing brand prominence, positive sentiment, and direct business value
- Proven skill to act powerfully, quickly, and with long term positive impact
- Proven ability to manage multiple campaigns and projects simultaneously while meeting deadlines
- Able to use metrics and insights to inform and optimize engagement strategies
- Familiarity with digital marketing tools and analytics platforms
- Bachelor's degree in Communications, Marketing, or equivalent from a top 20 ranked university
Nice to have
- Community-Focused
- Creative Problem-Solving
- Process Oriented
- Collaboration
- Adaptable
- Growth Mindset
Day to day
- You will be responsible for amplifying Achieve’s brand and category prominence, positive sentiment, and engagement on consumer social forums
- You will lead internal teams to collaborate and promote brand and category, partner to drive product engagement via paid and organic channels
- You will be the authentic voice of Achieve in relevant communities and deliver trust and value to online discussions in alignment with the company's business goals
