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Social Media Manager

Skills
AnalyticsCampaignsData AnalyticsLaunchesLeadershipMarketingOptimization
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 4+ years of experience in social media content or growth roles
  • Proven track record of growing and managing social accounts with measurable results
  • Experience creating or directing high-performing content across multiple platforms
  • Strong writing and storytelling ability
  • Experience working with video content short-form and/or YouTube
  • Deep familiarity with social analytics and performance optimization
  • Strong understanding of personal finance retirement planning or willingness to rapidly build expertise
  • Ability to collaborate across teams and functions
  • Comfort using AI tools to enhance content creation and workflow

Nice to have

  • Storyteller
  • Strategic thinker
  • Operator mindset
  • Culturally aware
  • Trend-savvy
  • Clear communicator
  • Performance-driven
  • Creative

Day to day

  • Own and grow Boldin’s presence across major social platforms, managing daily posting and a coordinated content calendar that supports brand and growth goals.
  • Create clear, engaging, culturally relevant social content that translates complex financial ideas into shareable posts, short-form video, and long-form narratives.
  • Drive community interaction and performance improvement by managing conversations, testing formats, analyzing metrics, and collaborating across content, video, PR, brand, and paid teams.