Social Media Manager

Skills
Social MediaSocial Media SSocial Media MarketingSocial Media Optimization
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 3+ years managing social media for a technical developer AI or product-led brand
  • Experience running high-volume brand handles with publishing engagement monitoring and reporting
  • Strong judgment and dev-culture fluency
  • Technical fluency to understand and explain product updates accurately
  • Strong writing skills for varied audiences
  • Solid operating habits for calendars approvals launch support and reporting
  • Experimental data-aware mindset with ability to explain performance

Nice to have

  • Public-facing presence
  • Operator mindset
  • Fast-moving
  • Curious
  • Analytical
  • Trend-aware
  • Collaborative

Day to day

  • Own Netlify’s social presence across key channels with speed and care, publishing and engaging on behalf of the company
  • Translate product launches, feature updates, customer stories, and community moments into clear posts that builders and AI-native audiences understand
  • Build and manage a dynamic content calendar, monitor ecosystem conversations, and use performance data to improve reach, trust, and product interest

Hiring process

  • Resume or LinkedIn profile
  • Optional cover letter
  • Accommodation request if needed