Social Media Specialist
Skills
CryptocurrencyFigmaFintechPaymentsProduct Road MappingUX ResearchUser Experience
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Clear and concise style of communication with a creative/fun spin
- 2+ years of experience in digital marketing or social media
- Understanding of the crypto market
- Knowledge of Reddit and cryptocurrency sub-communities
- Familiarity with X (Twitter), TikTok, Facebook, Instagram, LinkedIn, YouTube
- Responsibility and ability to multitask and own different channels
- Self-motivated, results-oriented
- Remote and startup experience
- Familiar with Discord and Telegram channels
- Meme connoisseur
- Experience in video content creation (e.g. IG reels, TikTok)
Nice to have
- Remote experience
- Startup experience
- Creative and fun
Day to day
- Produce high quality, engaging, original content that can be used cross-platform
- Own, operate multiple official social media, as well as the content strategy and results for each
- Drive effective and creative social media campaigns, work cross-functionally with design, content, marketing, product, and other teams
- Measure, report, analyze the performance of campaigns across channels and translate findings into actionable, data-driven recommendations
- Innovate and implement test-and-learn strategies along with delivering results
- Analyze social media landscape to supply actionable insight to both the social and marketing team with hot topics, breaking news, sentiment/market observations
- Engage and build social media communities through one-on-one as well as one-to-many conversations
