Social Media Specialist

Skills
CryptocurrencyFigmaFintechPaymentsProduct Road MappingUX ResearchUser Experience
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Clear and concise style of communication with a creative/fun spin
  • 2+ years of experience in digital marketing or social media
  • Understanding of the crypto market
  • Knowledge of Reddit and cryptocurrency sub-communities
  • Familiarity with X (Twitter), TikTok, Facebook, Instagram, LinkedIn, YouTube
  • Responsibility and ability to multitask and own different channels
  • Self-motivated, results-oriented
  • Remote and startup experience
  • Familiar with Discord and Telegram channels
  • Meme connoisseur
  • Experience in video content creation (e.g. IG reels, TikTok)

Nice to have

  • Remote experience
  • Startup experience
  • Creative and fun

Day to day

  • Produce high quality, engaging, original content that can be used cross-platform
  • Own, operate multiple official social media, as well as the content strategy and results for each
  • Drive effective and creative social media campaigns, work cross-functionally with design, content, marketing, product, and other teams
  • Measure, report, analyze the performance of campaigns across channels and translate findings into actionable, data-driven recommendations
  • Innovate and implement test-and-learn strategies along with delivering results
  • Analyze social media landscape to supply actionable insight to both the social and marketing team with hot topics, breaking news, sentiment/market observations
  • Engage and build social media communities through one-on-one as well as one-to-many conversations