Remote Social Media Strategist Job in United States Edge

Who you are

• Strong understanding of social media platforms their respective audiences personas and demographics
• Excellent written and verbal communication skills
• Proficiency in social media management tools (e.g. Hootsuite Buffer Sprout Social)
• Analytical mindset with the ability to interpret data and draw actionable insights
• Creative thinking and ability to generate innovative ideas
• Strong project management skills and ability to manage multiple tasks simultaneously
• Hands-on experience with paid social media advertising and influencer marketing
• Proven track record of growing social media accounts through organic and paid strategies
• Leadership experience with the ability to mentor and inspire a team
• Highly motivated and results-oriented

Desirables

• Strong attention to detail
• Ability to work independently and as part of a team
• Adaptability

What the job involves

• Develop and implement comprehensive social media strategies that align with the brand's objectives and target audience aiming for a minimum 20% annual increase in followers and engagement
• Lead the creation of engaging high-quality content for all social media platforms including text images videos and infographics to boost organic reach by at least 25%
• Oversee the maintenance and growth of the company's social media profiles on platforms such as Facebook Instagram Twitter LinkedIn YouTube and others
• Ensure the team effectively monitors and responds to user interactions fostering a positive community and addressing customer queries and concerns promptly aiming to increase community engagement
• Lead the tracking analysis and reporting on social media performance using analytics tools
• Plan and oversee the execution of organic social media campaigns work closely with marketing design and content teams to ensure cohesive messaging and branding across all channels
• Stay up-to-date with the latest social media trends tools and best practices
• Identify and collaborate with influencers and brand advocates to amplify our social media reach
• Handle social media crises with professionalism and composure ensuring the brand's reputation is protected and maintaining a high customer satisfaction rate