Building a better way for brands with inclusive, inventive ideas that drive results.
275+ employees
AdvertisingMarketingDesign
Role
Who you are
Bachelor’s degree in communication or marketing.
Minimum 7 years producing copy for direct mail, print and digital media channels.
Proven success in producing copy for advertising or marketing campaigns.
Creativity, adaptability, and collaborative team-worker.
Strong communication and computer skills.
Strong grammar, spelling and punctuation skills.
Experience with Adobe Creative Suite is a plus.
Strong organizational skills and ability to juggle multiple projects.
Understands business environment and demonstrates very good decision-making skills.
Strong interpersonal, analytical, and problem-solving skills.
Excellent written and oral communication skills in English.
Knowledge of web, internet, and FTP technology.
Extensive knowledge of AP Style.
Desirables
Problem-solving skills
Analytical skills
Strong interpersonal skills
What the job involves
Produce written marketing and promotional materials that make a company’s products more accessible and engaging to potential customers.
Work closely with design, graphic artists and marketing personnel to deliver content that exceeds clients’ expectations.
Ensure accurate translation of marketing objectives to synthesize information and phrase it in a new way that aligns and engages the target audience(s).
Promote continual creative improvement and actively contribute to a culture of innovation, excellence and accountability.
Interpret creative direction and technical information and turn them into persuasive copy concepts.
Meet with clients to understand their message, brand voice and target audience.
Betty is a fully integrated creative agency devoted to building better. They aim to improve various aspects of the creative process by prioritizing remarkable work and strengthening client relationships. Betty focuses on building consumer experiences for a multicultural and global audience through inclusive and inventive ideas that drive results for clients.