Sr. Digital Marketing Experience Strategist
Skills
B2CContinuous ImprovementDigital Marketing ChannelsEvolutionPlaysProject TeamsSales
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Bachelor's degree in Marketing Communications Digital Media HCI or related field
- 6+ years of relevant digital marketing or web experience
- Experience with web strategy and CMS platforms
- Strong knowledge of multichannel digital marketing including SEO SEM email nurturing retargeting and account based marketing
- Ability to analyze complex digital ecosystems and translate findings into prioritized strategies
- Strong communication and stakeholder management skills
- Advanced proficiency in Microsoft Office
Nice to have
- Forward-thinking
- Collaborative
- Data-driven
- Strategic
- Bias toward action
- Continuous improvement
Day to day
- Define and champion digital experience strategy for web properties and property listings experiences across global markets
- Partner with marketing business leaders and digital technology teams to align web initiatives with enterprise goals and regional needs
- Analyze digital ecosystems and recommend actionable improvements that strengthen user engagement lead generation and client experience
- Support integrated digital marketing efforts including SEO SEM email nurturing retargeting and account based marketing
- Contribute to CMS strategy web governance and measurement frameworks while staying current on AI automation and personalization trends
