Sr. Digital Marketing Experience Strategist

Skills
B2CContinuous ImprovementDigital Marketing ChannelsEvolutionPlaysProject TeamsSales
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Bachelor's degree in Marketing Communications Digital Media HCI or related field
  • 6+ years of relevant digital marketing or web experience
  • Experience with web strategy and CMS platforms
  • Strong knowledge of multichannel digital marketing including SEO SEM email nurturing retargeting and account based marketing
  • Ability to analyze complex digital ecosystems and translate findings into prioritized strategies
  • Strong communication and stakeholder management skills
  • Advanced proficiency in Microsoft Office

Nice to have

  • Forward-thinking
  • Collaborative
  • Data-driven
  • Strategic
  • Bias toward action
  • Continuous improvement

Day to day

  • Define and champion digital experience strategy for web properties and property listings experiences across global markets
  • Partner with marketing business leaders and digital technology teams to align web initiatives with enterprise goals and regional needs
  • Analyze digital ecosystems and recommend actionable improvements that strengthen user engagement lead generation and client experience
  • Support integrated digital marketing efforts including SEO SEM email nurturing retargeting and account based marketing
  • Contribute to CMS strategy web governance and measurement frameworks while staying current on AI automation and personalization trends