Sr Manager, Games Marketing
Skills
Business IntelligenceBusiness PlanningEnglishFranchise ManagementInternational MarketingMarketing AnalyticsStarters
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 10+ years of video game product marketing experience with live services and AAA game marketing
- Marketing degree or equivalent with a Master’s preferred
- Experience with continuous revenue models and regularly updated content offerings
- Strong ability to build new business models with players in mind
- Ability to make data-driven marketing decisions
- Excellent verbal and written communication skills
- Ability to lead teams and execute business plans
- Strategic thinking with strong tactical execution and attention to detail
- Ability to adapt in a fast-paced changing environment
- Bi-lingual fluency in English and Japanese
Nice to have
- Self-starter
- Analytical thinker
- Strategic leader
- Detail oriented
- Adaptable
- Collaborative
Day to day
- Lead global brand marketing strategy across multiple high-profile game franchises throughout the full product lifecycle
- Build holistic marketing plans that support launch, post-launch, acquisition, retention, and re-engagement goals
- Partner with studio leadership and cross-functional teams to deliver data-driven campaigns and uncover new revenue opportunities