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Vail Resorts logoVail Resorts

Sr. Manager, Paid Media Strategy & Planning

Skills
Campaign StrategiesComplex Project ManagementDirect Response MarketingMarketing Campaign ManagementMedia BuyingMedia EvaluationMedia Planning
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Minimum 8 years experience in performance media marketing or similar fields.
  • Proven leadership in managing teams and developing media strategies.
  • Expertise in ad tech and platforms such as DV360, Google Ads, The Trade Desk.
  • Strong proficiency in data analysis and strategic decision-making.
  • Legal right to work in the U.S. is required.

Nice to have

  • AdTech
  • Global Strategy
  • Team Leadership
  • DSP Platform Experience

Day to day

  • Lead and influence a team of media strategists and planners.
  • Develop comprehensive paid media strategy across an expansive brand portfolio.
  • Manage significant budgets for multidimensional media campaigns.
  • Utilize data-driven methods to enhance media campaign performance and ROI.
  • Collaborate with analytics teams to advance measurement capabilities of paid media.

Hiring process

  • Applications reviewed on a rolling basis.
  • Accepting applications for up to 90 days after posting.