SVP, Brand Strategy
Skills
AdvertisingBusinessBusiness InsightsCreative BriefsEmerging TechnologiesEnhanced Data Rates For GSM EvolutionMarket Research
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Bachelor's degree in business administration Marketing or related field
- 10+ years of brand strategy or related agency experience
- Proven success developing and implementing brand strategies
- Strong leadership skills to inspire cross-functional teams
- Excellent analytical and problem-solving abilities
- Exceptional communication and presentation skills
- Ability to thrive in a fast-paced dynamic environment
- Experience managing multiple projects and priorities simultaneously
Nice to have
- Adaptable
- Resilient
- Proactive
- Driven
- Resourceful
- Highly organized
- Self-starter
Day to day
- Lead brand positioning messaging and creative brief development to clearly communicate the brand story
- Partner with Account Management Creative and Project Management teams to build integrated omnichannel campaigns that deliver measurable results
- Guide market research consumer insights competitive analysis workshops and tactical planning while using data and KPIs to shape strategy and drive innovation