Team Lead, Creative Performance
Skills
AdvertisingAnalytical SkillsBusiness InsightsCreative IndustriesCreative StrategyMarketingOnline Advertising
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 5–7 years of experience in performance creative paid social growth marketing or digital advertising
- Strong understanding of paid social ecosystems including Meta TikTok YouTube and Google
- Proven track record of developing creative systems that drive measurable business performance
- Deep expertise in creative testing methodologies and performance optimization
- Experience managing high-volume creative production pipelines in an agency or high-growth environment
- Strong understanding of platform-native storytelling hooks pacing CTAs and conversion-focused creative principles
- Hands-on familiarity with Adobe Creative Suite Figma CapCut motion/video editing tools and AI creative platforms
- Experience integrating creators UGC and influencer content into paid media strategies
- Ability to balance strategic thinking with operational execution
Nice to have
- Performance-Obsessed
- Strategic Leader
- Creative Innovator
- Collaborative Partner
Day to day
- Lead the strategy systems and execution behind high-performing paid social creative across a client portfolio
- Build scalable creative frameworks that improve concept development briefing production testing reporting and optimization
- Partner with paid media account and creative teams to translate performance data into actionable creative insights and drive measurable business outcomes