Technical Product Marketing Manager
Skills
API TestingArtificial IntelligenceCompetitive AnalysisGo-To-Market StrategyPositioningProduct LaunchProduct Management
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 4+ years of product marketing experience owning launches end-to-end
- Technical fluency close to engineering with ability to read code write scripts call APIs and use AI coding tools
- Experience aligning product sales and marketing strategy across functions
- Strong writing for positioning briefs product requirements and competitive battlecards
- Comfort with ambiguity and building structure in evolving environments
Nice to have
- Early-stage mindset
- Cross-functional collaborator
- Structured communicator
- AI-native thinker
- Adaptable self-starter
Day to day
- Drive launch go-to-market strategy for a product suite including positioning messaging competitive differentiation and target-segment definition
- Partner deeply with Product through the roadmap and build cycle by joining sprint reviews using the product and working closely with field teams and dealership visits
- Create launch enablement and readiness materials that Customer Success and Sales rely on including briefs requirement inputs and core collateral
- Build repeatable launch processes clear communication channels and lightweight AI-driven automations to scale with company growth
