Technical Product Marketing Manager

Skills
API TestingArtificial IntelligenceCompetitive AnalysisGo-To-Market StrategyPositioningProduct LaunchProduct Management
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 4+ years of product marketing experience owning launches end-to-end
  • Technical fluency close to engineering with ability to read code write scripts call APIs and use AI coding tools
  • Experience aligning product sales and marketing strategy across functions
  • Strong writing for positioning briefs product requirements and competitive battlecards
  • Comfort with ambiguity and building structure in evolving environments

Nice to have

  • Early-stage mindset
  • Cross-functional collaborator
  • Structured communicator
  • AI-native thinker
  • Adaptable self-starter

Day to day

  • Drive launch go-to-market strategy for a product suite including positioning messaging competitive differentiation and target-segment definition
  • Partner deeply with Product through the roadmap and build cycle by joining sprint reviews using the product and working closely with field teams and dealership visits
  • Create launch enablement and readiness materials that Customer Success and Sales rely on including briefs requirement inputs and core collateral
  • Build repeatable launch processes clear communication channels and lightweight AI-driven automations to scale with company growth