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Remote Thought Leadership Content Manager Job in Warrington, UK ABB

Thought Leadership Content Manager ABB
C2Engaging ContentMedia StrategyProofreadingPublic RelationsSocial Media Content CreationSocial Media OptimizationSocial Media StrategyStorytellingVideo Scripts
Mid-level (3-4 years) - Senior (5-8 years)
WarringtonUK


We are a technology leader in electrification and automation, enabling a more sustainable and resource-efficient future.
102910+ employees
B2C


Role


Who you are

  • Bachelor’s degree or higher in communications, public relations, journalism or a related field
  • Journalistic background is highly desirable
  • Proven significant experience within communications, with a strong emphasis on storytelling, writing and social media within corporate, media or agency settings
  • Highly proficient English language capability is essential (C2 level +)
  • Proven ability to produce a high volume of engaging content across multiple formats, consistently aligned with business goals
  • Extensive hands-on experience with social media strategies, tools and platforms, with a keen eye on the latest trends and developments to enhance online influence
  • Excellent organizational skills to plan and execute activities, considering deadlines and priorities
  • Ability to quickly assimilate complex information and take necessary actions
  • Ability to effectively interact senior management from diverse backgrounds with a high degree of professionalism to drive content co-creation and amplification
  • High attention to detail in creating, editing, proofreading and tailoring content
  • Experience working in cross-functional teams
  • Experience working within international B2B environments is a plus.

Desirables

  • Journalistic background
  • Experience in B2B environments
  • Proficient English skills (C2+)



What the job involves

  • Developing high-impact thought leadership content to enhance ABB Process Automation business area’s industry positioning and influence, ensuring alignment with overall business objectives.
  • Creating and managing a high volume of compelling content, including articles, whitepapers, blog posts, video scripts, messaging documents, social media updates and more.
  • Collaborating with internal stakeholders across the organization, including senior leadership, to strategize and produce thought leadership content.
  • Identifying and leveraging opportunities for content repurposing and amplification across relevant channels, especially social media.
  • Utilizing your deep understanding of social media tools and trends to create, curate and manage social media content to ensure consistent, cohesive narrative, style and presence.
  • Continuously monitoring, analyzing and reporting the impact of activities, making data-driven decisions to enhance visibility and engagement on relevant channels.

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Company


Company mission

ABB is a technology leader in electrification and automation, enabling a more sustainable and resource-efficient future. The company’s solutions connect engineering know-how and software to optimize how things are manufactured, moved, powered and operated. Building on over 140 years of excellence, ABB’s more than 105,000 employees are committed to driving innovations that accelerate industrial transformation.




Company benefits

  • Remote or hybrid working
  • Top Employer certification in UK
  • Comprehensive range of integrated automation, electrical and digital systems
  • Focus on diversity
  • Inclusion
  • Equal opportunities



Company values

  • ABB is a technology leader in electrification and automation, enabling a more sustainable and resource-efficient future. The company’s solutions connect engineering know-how and software to optimize how things are manufactured, moved, powered and operated. Building on over 140 years of excellence, ABB’s more than 105,000 employees are committed to driving innovations that accelerate industrial transformation.



Company HQ

Zurich
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