Transformative Marketing Campaign Manager
Skills
Ad ServingBrandingCampaign ExecutionCampaignsDigital MarketingMarketing AnalyticsMarketing Campaigns
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Bachelor’s degree in marketing communications or journalism
- 7+ years’ experience in marketing or related fields
- Experience in a B2B business preferably in the life sciences industry
- Strong project leadership skills for managing complex projects with internal and external stakeholders
- Data-driven with a strong analytical skillset and marketing analytics knowledge
- Ability to work effectively under tight deadlines and manage multiple projects
Nice to have
- Ad Serving
- Branding
- Digital Marketing
- Marketing Analytics
Day to day
- Work closely with business stakeholders to define and prioritize marketing campaigns and product launches
- Drive campaign strategy and manage marketing campaign execution according to timelines
- Build content and messaging strategy aligned with relevant segments and buyer’s journey stages
- Ensure compliance with brand guidelines and local regulatory requirements
- Set and track KPIs for marketing campaigns making necessary adjustments for optimal results