User Acquisition Manager
Skills
Mobile ApplicationsAppsflyerAudience SegmentationData AnalyticsEmbraces ChangeEmerging TechnologiesLanding Pages
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Bachelor's degree in Marketing Business or a related field
- 4+ years building optimizing and reporting on paid social and app channels
- Deep knowledge of Meta Tiktok Snap and Applovin
- Strong analytical skills with understanding of data and attribution methodologies
- Effective written and verbal communication skills
- Experience using AI tools to automate processes and support media decisions
- Detail-oriented with strong organizational abilities
- Excellent Excel Meta Ads Manager and data visualization skills
Nice to have
- Quantitative
- Analytical
- Adaptable
- Accountable
- Startup-minded
- Gritty
- Tenacious
- Solutions-oriented
- Lifelong learner
Day to day
- Own paid social and in-app campaign strategy with a strong focus on Meta Ads and mobile app growth
- Build, optimize, and report on campaigns while tracking KPIs and improving performance through structured testing
- Collaborate with creative, data, product, and external partners to scale profitable acquisition and unlock new channel opportunities
