Remote Vice President Performance Marketing Job in London, UK SeatGeek

Who you are

What the job involves

• Lead the development and execution of data-driven and cost-efficient strategies to drive paid and organic user growth across various channels including paid search search engine optimization and programmatic advertising
• Optimize all facets of performance marketing including bid strategy landing page ad creative and rotation and audiences
• Translate strategies into detailed budget and channel plans working closely with Finance to update forecasts and report weekly monthly and quarterly actuals
• Drive efficiency and performance through the use of data science and automation.
• Partner with our Product team to optimize customer journey through rigorous testing and experimentation
• Partner with the Finance Data Science and Analytics teams to develop a measurement stack to monitor and improve channel performance enhance KPI tracking conduct quantitative analyses to inform growth strategy ensure accurate and timely reporting of campaign results build a testing framework evolve marketing attribution and incrementality and measure customer LTV
• Lead develop and manage a growing team of performance marketers to effectively and efficiently deliver results based on clear goals
• Oversee relationships with vendors partners platform account managers and other partners to test new service offerings channels and capabilities