Brand Design Lead

Skills
Brand DesignCampaignsCraftsDecksEvolutionFilmHomepage
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 6+ years experience in brand or product design with shipped work across identity web motion and campaign
  • Owned a brand or major brand evolution at a high-growth technology company and can explain decisions and tradeoffs
  • Active daily use of LLMs and A.I. prototyping tools as a core design workflow
  • Fluent in Figma and Webflow and comfortable in After Effects and Illustrator
  • Systems thinker who can balance the whole brand with fine typographic detail
  • Strong opinions communicated clearly and updated quickly when evidence changes
  • Comfortable working with engineers and operators on functional real-world work

Nice to have

  • Tasteful
  • Strategic
  • Human-centered
  • Fast-moving
  • Curious
  • Craft-driven

Day to day

  • Translate and evolve the Nash brand strategy into a complete visual system across identity applications motion principles photography direction illustration style and typography in use
  • Design and build the marketing site in Figma and Webflow while owning landing pages campaign pages product launch moments and event storytelling
  • Bring the visual language to life through motion own the demand engine visual layer prototype quickly with A.I. tools and ensure every final design has human craft soul and authenticity
  • Build real-world installations and partner with engineering to ship brand expressions in product while contributing scalable patterns components prompts and rituals

Hiring process

  • Send portfolio and a short note on the brand work you're proudest of and why and one example of how A.I. has changed the way you design
  • Optional alternatives accepted: Replit prototype or Loom or Figma file