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Awesome Motive, Inc. logoAwesome Motive, Inc.

Copywriter

Skills
BloggingCampaignsContent MarketingContent StrategyCopywritingDigital MarketingEmail Marketing
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Strategic Content Crafting: a keen eye for detail and a passion for creating compelling, persuasive, and engaging content and proven experience in developing website communication strategies
  • Content Optimization Skills: proficient in CRO, SEO, and A/B testing techniques to maximize the impact of content
  • Email Marketing Experience: demonstrated proficiency in conceptualizing, implementing, and optimizing impactful email marketing campaigns
  • Conversion-Focused Copywriting: strong capabilities in crafting copy that guides users through the conversion journey
  • Digital Design Proficiency: comfortable working with digital design tools to create visually appealing elements for website communication, banner ads, and other digital marketing collateral
  • Competitor Analysis: a keen understanding of competitor landscapes to position our offerings effectively across diverse digital channels
  • Growth Team Collaboration: a collaborative mindset to actively contribute to the growth of website traffic, email lists, and new sales
  • Peer Editing: willingness and capability to act as a peer editor, providing constructive feedback and support to colleagues
  • Process Improvement: a commitment to helping the team improve internal processes and systems through effective documentation and utilization of project management tools
  • Time Management Skills: juggle multiple tasks and projects and prioritize work effectively to meet deadlines
  • Familiarity with AI-powered tools and technologies that can enhance writing and workflow
  • Previous freelance or remote work experience
  • Personal Computer with Internet Access
  • Availability to participate in audio/video meetings between 9 am-1 pm EST

Nice to have

  • Attention to detail
  • Research skills
  • Self-starter
  • Excellent communicator
  • Passion for content marketing
  • Testing content efficacy
  • Proficient in CRO, SEO, and A/B testing
  • Strong copywriting skills
  • Digital design proficiency
  • Competitor analysis
  • Collaborative mindset
  • Peer editing
  • Process improvement
  • Time management
  • AI tool familiarity
  • Remote work experience

Day to day

  • Develop high-performing email marketing campaigns, landing pages, and social media content that captivate our target audience and drive sales
  • Optimize content for search engine visibility (SEO) and conversion rate (CRO) through A/B testing and data-driven insights
  • Research competitors and ensure any comparisons made in campaigns are accurate and adequately position Awesome Motive's benefits above our competitors

Hiring process

  • Submit your application
  • Include links to your portfolio of landing pages, social media content, email campaigns, press releases, etc.
  • Proofread before submitting