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Awesome Motive, Inc. logoAwesome Motive, Inc.

Copywriter

Skills
BloggingCampaignsContent MarketingContent StrategyCopywritingDigital MarketingLanding Pages
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Proficient in CRO, SEO, and A/B testing techniques to maximize content impact
  • Demonstrated proficiency in conceptualizing, implementing, and optimizing impactful email marketing campaigns
  • Strong capabilities in crafting copy that attracts attention and guides users through the conversion journey
  • Comfortable working with digital design tools
  • Keen understanding of competitor landscapes with the ability to position our offerings effectively
  • Collaborative mindset to actively participate in the Growth team efforts
  • Excellent communication skills
  • Willingness to act as a peer editor, providing constructive feedback and support to colleagues
  • Commitment to improving internal processes and systems through effective documentation
  • Ability to prioritize work effectively and meet deadlines
  • Familiarity with AI-powered tools and technologies
  • Previous freelance or remote work experience
  • Personal computer with Internet access
  • Availability to participate in audio/video meetings between 9 am-1 pm EST

Nice to have

  • Attention to detail
  • Self-starter
  • Excellent communicator
  • Passion for content marketing
  • Proficient in CRO, SEO, and A/B testing
  • Collaborative mindset
  • Time management skills
  • Familiarity with AI tools
  • Previous freelance or remote work experience

Day to day

  • Develop high-performing email marketing campaigns, landing pages, and social media content that captivate our target audience and drive sales
  • Optimize content for search engine visibility (SEO) and conversion rate (CRO) through A/B testing and data-driven insights
  • Research competitors and ensure any comparisons made in campaigns are accurate and adequately position Awesome Motive's benefits above our competitors
  • Craft copy to articulate the benefits of new features on our website
  • Participate as a valuable contributor to our Growth team, which is responsible for growing our website traffic, email list, and new sales
  • Help our team craft better internal processes and systems by documenting your work and utilizing our project management tools to keep work on track
  • Leverage AI-powered tools and technologies to streamline your workflow and enhance the quality of your writing
  • Stay up-to-date with industry trends and best practices in sales copywriting and digital marketing

Hiring process

  • Submit application with cover letter and portfolio links
  • Proofread before submitting