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Copywriter
Skills
AnalyticsAppealsB2CCalibrationContract Research OrganizationLanding PagesOptimization
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 2–4+ years in conversion copywriting direct-response writing CRO copy or performance marketing copy
- Experience writing for nonprofit or mission-driven organizations
- Portfolio of testable copy such as paid ads landing pages headline variants or email campaigns
- Ability to write across multiple brand voices quickly and accurately
- Strong strategic instinct around why copy converts
- Comfort with volume and speed producing multiple variants quickly
- Clear communication skills and ability to explain copy rationale
- Self-directed reliable and able to meet deadlines consistently
- Experience writing paid media copy for Meta Google and LinkedIn
- Experience at an agency or multi-client environment
- Familiarity with A/B testing methodology and control vs variant concepts
- Experience writing email and SMS copy
- Demonstrated experience building AI writing agents
Nice to have
- Hypothesis-driven
- Detail-oriented
- Fast turnaround
- Adaptable voice
- Independent
Day to day
- Write donor-facing copy for nonprofit and mission-driven clients across donation pages fundraising appeals and lifecycle messaging
- Create paid media ad copy landing pages A/B test variants email and SMS campaigns that are built to convert and measure impact
- Build and manage brand-specific AI writing agents and collaborate with strategists designers and analysts to refine copy based on data and hypotheses
Hiring process
- Paid evaluation period (5–10 business days)
- Continue engagement, extend evaluation, or end engagement
- Conversion to full-time possible based on business need