RRemoteville
Grey Parrot Systems LLC logoGrey Parrot Systems LLC

Digital Product Lead

Skills
Amadeus AltéA Customer Management SystemContent Management Systems
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 8–12 years of digital product SEO CRO or digital growth experience
  • Expert-level SEO strategy and execution including technical SEO on-page optimization content strategy Core Web Vitals and AI search visibility
  • Deep CRO expertise including A/B testing multivariate testing funnel analysis and user journey optimization
  • Strong digital analytics foundation with GA4 BigQuery SQL and reporting tools
  • Experience with Google Tag Manager including data layer design tag governance and server-side GTM
  • Hands-on lead funnel optimization and attribution gap resolution
  • Experience with Google Paid Search audience targeting spend optimization and attribution modeling
  • Proven ability to lead cross-functional digital teams from strategy through delivery
  • Strong executive communication skills for C-suite and senior stakeholders
  • Demonstrated ability to ship MVPs and iterate quickly

Nice to have

  • Systems thinker
  • Cross-functional leader
  • Data-driven
  • Strategic communicator
  • Bias for action
  • AI-savvy

Day to day

  • Own digital product strategy across website experiences with a focus on SEO CRO and digital growth outcomes
  • Lead SEO roadmap development and execution including technical SEO content strategy Core Web Vitals and AI search visibility
  • Drive CRO experimentation and analytics to improve funnels attribution and revenue conversion
  • Partner cross-functionally with engineering design marketing and analytics to ship MVPs and optimize performance