Director, Data Strategy
Skills
AdoptionData AnalyticsData StrategiesDigital MarketingDigital StrategyEnhanced Data Rates For GSM EvolutionPerformance Marketing
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 7+ years leading data strategy and analytics teams
- Experience working with digital marketing decision-makers and senior executives
- Comprehensive knowledge of digital measurement including MMM MTA and incrementality
- Marketing technology and agency experience enabling enterprise analytics systems
- Strong analytic and problem-solving skills
- Ability to collaborate effectively across teams
- Experience with ad platforms and digital analytics tools
- Strong proficiency with Google Sheets Excel and Google Slides
- Excellent verbal communication skills for technical and non-technical audiences
- Project management skills across multiple teams clients and timelines
Nice to have
- Energetic attitude
- Passion for marketing measurement
- Strong public image
Day to day
- Lead enterprise client engagements to architect data capture measurement and analytics solutions
- Partner with cross-functional leaders to deliver scalable high-quality cross-channel data services and guide measurement maturity
- Educate clients and internal teams on digital measurement privacy technology and MarTech while supporting new business growth