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Director of SEO and Agentic Search

Skills
Downstream Oil And GasEarned MediaImpressionMicrosoft SurfaceOn SiteOptimizationSearch Engine Optimization
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Sees around corners with a forward-looking view of AI search and modern discovery
  • Understands external visibility and earned media as core SEO strategy
  • Understands organic as a revenue driver tied to CAC acquisition and revenue impact
  • Diagnoses fast and acts quickly using data to form clear hypotheses
  • Builds and elevates teams including making hard talent decisions
  • Acts as a company-wide evangelist for SEO and AI Search
  • Technically fluent in structured data crawl budgets and Core Web Vitals
  • AI native and experienced using AI tools daily for research analysis and workflow

Nice to have

  • Strategic
  • Analytical
  • Cross-functional
  • Hands-on
  • Influential
  • Technically fluent

Day to day

  • Owns organic search and AI discovery across a multi-brand portfolio, setting the vision roadmap and operating standards for growth.
  • Leads strategy across technical SEO content structured data and answer-first discovery so brands are cited trusted and visible in AI powered search.
  • Partners closely with Engineering Analytics Data Product Design and leadership to diagnose traffic declines build measurement systems and execute at scale.