Founding Designer
Skills
CSSClinical OperationsCustomer ExperienceDesign ToolsEducational MaterialsFinancial ServicesFramer
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Broad designer with strong patient or customer experience judgment
- Experience in lifecycle marketing member engagement patient education or high-consideration consumer decisions
- Strong product UX and research instincts
- Ability to map journeys structure information design flows and translate user insights into better experiences
- Direct-response and growth design experience with measurable outcomes
- Excellent visual design craft and message hierarchy
- Experience building systems templates standards and workflows
- Print digital and modern production fluency including direct mail email landing pages and vendor coordination
- Fluency in contemporary design tools and strong opinions about AI-assisted creative workflows
- Comfort directing outside creative talent and managing agencies or contractors
- High agency low ego and comfort with complexity in regulated emotionally sensitive environments
Nice to have
- High agency
- Low ego
- Comfort with complexity
- Strong design taste
- Clear communicator
- Modern production fluency
Day to day
- Define Leap’s patient-facing design standard across marketing onboarding education therapy support and reactivation to create a coherent credible and human experience.
- Design the end-to-end member journey by mapping patient pain points and turning insights into clearer lower-friction experiences across awareness consult scheduling onboarding therapy support adherence and reactivation.
- Build scalable design systems and production workflows including reusable patterns templates QA processes and AI-assisted standards across web email direct mail print swag educational materials and internal workflows.
- Create high-performing direct-response creative for campaigns and landing pages that improve member activation by driving clarity trust conversion and action.
- Act as a creative lead and hands-on maker who guides visual systems coordinates cross-functional partners and produces polished production-ready assets in a regulated healthcare environment.
