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Graphic Designer - Retention

Skills
BusinessConsumer BrandingEditingFilmGraphicsHTMLMessaging
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 3–5+ years of graphic design experience in ecommerce DTC fashion lifestyle home beauty or consumer brands
  • Strong portfolio showcasing email CRM retention and SMS marketing work
  • Excellent understanding of hierarchy pacing conversion-minded data-driven design and responsive layouts
  • Ability to balance brand storytelling with performance objectives
  • Comfortable working quickly and iterating in a high-volume environment
  • Strong organizational and communication skills
  • Experience designing within established systems while contributing fresh ideas
  • Proficiency in Figma and Adobe Creative Suite
  • Experience with motion GIF creation is a plus
  • Familiarity with lifecycle marketing platforms and email best practices is a plus

Nice to have

  • Highly organized
  • Fast-moving
  • Collaborative
  • Strong taste
  • Creative instincts
  • Detail-oriented

Day to day

  • Design evergreen and automated lifecycle email campaigns for promotional seasonal welcome abandonment post-purchase winback VIP and anniversary journeys
  • Create supporting SMS visual assets including MMS and RCS plus lightweight motion GIF or video treatments
  • Translate brand direction into retention-focused creative systems that feel elevated and performance-driven while iterating quickly on feedback and testing learnings
  • Collaborate with copywriters lifecycle marketers creative leads and project managers and maintain organized files clean handoffs and responsive mobile-first design

Hiring process

  • Share your portfolio
  • Include relevant email SMS CRM or retention creative examples